
In late 2010, Sun Microsystems Co-founder
Scott McNealy and finance veteran Scott Johnston, launched
WayIn, a mobile Q&A and polling service designed to let individuals and brands quickly create and respond to polls on anything their hearts desire. Thanks to the managerial clout behind it, the Silicon Valley-based startup
has gone on to raise $20 million in venture funding. Now WayIn is extending its functionality with a new service called
Twitpolls, which enables users and brands to engage with (and gather) realtime feedback from their Twitter followers -- without requiring users to leave the comfort of their tweet stream.
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